One of the hardest things for me to do is to settle on a niche.

For those who don’t know what a niche is, the definition I’m using of the word is as follows:

“a specialized segment of the market for a particular kind of product or service”

I feel like this is one of the reasons I haven’t been “successful” when it comes to social media because every month or every now and then I get into something else. My content isn’t very consistent in the niche department, if I’m being honest. And even when I was taking the social media manager courses, and they started talking about niches, I started to cringe because I know that’s my weak point.

There are just so many interesting and fun things in this world to try, I mean, why wouldn’t anyone want to take a swing at just about everything? We only have one life to live, right? So if one month I want to post about my blogs and then the next I want to post more about modeling, why shouldn’t I?

This thinking, however, isn’t niche-friendly; and it certainly isn’t algorithm-friendly either.

Blogging seems to be the only consistent thing I was into, and I’m tryna to get back into it now. Sometimes I feel like there’s less pressure here for me than there is for Instagram; even though I could post what I want, Instagram-worthy posts have somewhat of a standard, and if I don’t have the energy or time to put in the effort to create that kind of standard, then I can’t really be consistent with it.

With blogging though, I know I can come here and really post anything — my day, my job, what I love right now, what I’m reading, any adventures or events, etc. And there’s no standard for it to be a certain length, or to have specific writing points. I can just create how I want to, and post it without feeling the need to tweak anything (sometimes my blog posts could use an edit, but hey, I usually write these dangerously close to midnight of the next day, so who really has the time?).

I guess I’m just reflecting on where I am with certain creative outlets. A lot of things have shifted in my life recently causing me to re-prioritize, and I think it’s okay to admit that I’m just not in a space to be able to create how I used to. It doesn’t mean that I can’t or won’t eventually create that space, but for now I’m comfortable just sharing my words.

My niche started here on a blog; I know this will always be home base for me.

Do you have a niche? What is it? Have you ever wondered about changing up your niche, and if you’ve done so, what was that process like?

Mishy 🦋💻